Okay, I just wanted to post a quick rant about the name of Microsoft’s latest incarnation for their search engine. “Bing” First, Bing was my most favorite character on Friends… Okay, second does anybody really say “Bing” except my eleven year old son, because he things the word is silly? I think that whoever made the final decision on the word Bing was quite frankly out of touch with reality. Nobody thinks of an idea and says, “Bing!” They could at least have at least added the punctuation as I have. That adds a little visual excitement. At least go with a web 2.0 logo. Actually I love their new image search! I just hate the name.

It’s as if MS decide they would try to fit it with the hip kids from the early nineties, or rip off the Sopranos, or… What exactly is their motivation for the rename? I understand rebooting the name, but Live sounds a heck of a lot better than Bing.

Never in my lifetime have I thought of a good idea, and even in my head hear the word Bing. It’s usually, “I got it.” or, “Damn I’m good.” or maybe even, “Eureka.” Never Bing. And actually I’ve had some pretty good ideas throughout my 37 years.

It’s not even Bada-Bing, or bing bam boom to the brainpan. I will give 3 names here to prove that off the top of my head I can think up a better name than Bing.

Betta Search – As in Better Search People would be thinking it’s a misspelling of beta, but that would drive traffic to the site.

WhutZit. – As in find out what it is… Not the best but still better than Bing. (I’m sure teenagers would snicker about having the word, “zit” in it, however, they’ve pretty much alienated that demographic using the moniker Bing.)

And last but not least – L1VE  – Example slogan: The 1 place you will find exactly what your looking for the first time.” (Even if that’s not true.) That way they keep some of their brand recognition, and they at least appeal to the Halo3 audience.

Anyway, Microsoft are you listening??? PS: I’m looking for a job, Is Redmond cold this time of year…